I have to submit a paper for consideration in a National Seminar titled "Rural Marketing in the era of globalization: Problems and Prospects". The expectation is to submit the papers based on research work, theoretical concepts, approaches, Case Studies, Success/Failure stories, empirical research papers, knitting ideas for rural marketing, challenges. etc. I wish to submit the paper through case study as a practitioner based on my experience for the last 25 years. As the practical experiences need to be linked with theoretical concepts and frameworks, request you to provide inputs and relevant links in this regard. I shall highly appreciate this support. With regards Rajesh Kapoor PRM – 2 CEO, Cohesion Foundation Trust Ph: 9825329739 Mail: cohesion@indiatimes.com
